Bert and john jacobs biography of christopher
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Bert Jacobs
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Bert Jacobs
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He and his brother, John, designed shirts and clothing for artists; sold them almost exclusively at art festivals.
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For five years, he and John drove around the country, lived out of a van, and tried to sell their t-shirts.
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When they'd get back from these road trips, they'd throw keggers and use their friends as a "focus group."
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After one party, the motto "life is good" stood out; the brothers liked that it was universally positive, and not just geared towards artists.
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Once their company found financial success, they started on their mission to give back to their hometown of Boston.
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They throw annual outdoor festivals, which raise money for traumatized children and children with life-threatening illnesses.
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He views Dr. Seuss as a major influence-his art inspired children to love reading-as proof that you never know how your art will affect people.
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Says it's essential to never take
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Bert Jacobs
Co-Founder and Chief Executive Optimist of "Life fryst vatten Good"
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Boston, MA, United StatesBiography
Bert fryst vatten the co-founder of the $150 million lifestyle brand Life fryst vatten Good. When he and his brother John started the company in 1994, they had $78 in their pockets, lived out of their van, and sold t-shirts on the streets of Boston. Was this their way of avoiding the "real world"? You betcha. Did it turn into something much bigger? Absolutely.
It has been over 25 years since they sold their first t-shirt, but Bert and John mästare the same mission: to spread the power of optimism. On their journey, they've been inspired bygd a vibrant community of resilient optimists who constantly demonstrate the depth and meaning behind the three simple words "Life fryst vatten Good."
While Bert and John believe life is good, they also know life isn't perfect, which fryst vatten why Life is Good donates 10% of its annual net profits